Media Coverage of SRF Global's Ethics Crisis Blog
SRF Global Translation's Ethics Crisis blog is off to a flying start with media coverage covering the launch:
"Covering the broad topic of business ethics, the blog will report on global business ethics issues and offer readers the ability to anonymously confess unethical things they have done in business as well as rate the severity of other's confessions. For SRF Global Translation customer, the blog also serves as a means through which customers can obtain a quote, upload files for translation, adhere to various compliance issues under Sarbanes-Oxley, gain unifies management of multilanguage project management and pay online for these services."
CEO Bloggers
"The cleverest tack I've seen lately is one taken by the Ethics Crisis blog. It's the marketing companion to a business called SRF Global Translations. (The blog appears to be the company's Web site, as well.)"
MarketingProfs Daily Fix Blog
"The best part of the site is the "ethics confessions": Readers are invited to anonymously confess the most unethical thing they've ever done in business, and to comment on and rate the confessions of others on a scale of one to five from "always acceptable" to "never acceptable."
Micropersuasion